Latest From The IM Blog

by Bobby Tsui on 12th January 2015

Home builders regularly use social media channels to engage with customers and potential prospects interested in their brand-specific services. Facebook, Google+, Twitter, and Houzz are the top ones on the list.

3 Ways To Get More Sales Qualified Leads For Homebuilders and Remodelers

3 Ways To Get More Sales Qualified Leads For Homebuilders and Remodelers

Marketing and sales today must work together to qualify every lead that comes through the sales pipeline. In short, your marketing should be automated in such as way that every lead is pre-qualified before it reaches a live person. Gone are the days when sales had to perform BANT on every lead. If you are still doing this, don’t worry. Here are 3 ways to get more sales qualified leads for homebuilders and remodelers. Continue Reading